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AI-Powered Lending Solution CRM

The CRM Built for the
Complete Loan Lifecycle.

From the first loan enquiry to final disbursement and ongoing recovery — Corefactors gives financial
institutions one unified, intelligent platform to eliminate operational silos and accelerate revenue.

Trusted By Leading Financial Institutions

Lending Operations Are Held Back
by Disconnected Systems

Growing loan books demand modern infrastructure. Without it, even the best
teams leave revenue on the table.

The Problem: Fragmented Tools, Missed Opportunities
Applications tracked in spreadsheets — no stage visibility, no ownership, no audit trail
Manual follow-ups mean missed borrowers, delayed decisions, and lost disbursements
No insight into which borrowers are engaged, stalled, or ready to convert
Grievances buried in email threads — no SLA tracking, no accountability
Field teams operating in silos — no visit accountability, no real-time borrower context
The Solution: One Unified Lending Platform, End to End
Centralised pipeline tracks every loan application across stages, owners, and teams
Automated journeys trigger follow-ups via call, SMS, email & WhatsApp — without manual effort
AI-powered call insights and conversion scores surface the highest-intent borrowers instantly
Structured ticketing with SLA tracking and real-time borrower status visibility
Mobile app with GPS-verified field visits and in-app calling — all synced back to the CRM

The Loan Lifecycle, Fully Managed

Corefactors maps to every stage of your lending process — so no
application goes untracked and no borrower relationship goes unmanaged.

01

Lead Origination

Capture loan enquiries from web forms, calls, missed call campaigns, WhatsApp, and lead aggregators — all funnelled into one pipeline.

02

Underwriting & Processing

Track applications across configurable stages with owner reassignment, activity logs, and optional integrations with KYC or credit-scoring platforms.

03

Disbursement & Onboarding

Automate disbursement notifications, onboarding communication, and repayment schedule setup via multi-channel journey workflows.

04

Recovery & Collections

Run structured EMI reminder campaigns,
escalation workflows, and field recovery visit
tracking — all coordinated from one platform.

05

Renew & Retain

Renewal campaigns trigger automatically;
claims are resolved with full SLA visibility

Origination to Disbursement Management
Manage Every Loan Application.End to End.

One centralised pipeline from first enquiry to final disbursement — with complete visibility at every stage for every stakeholder.

Done

Connect contact forms on your website to funnel leads directly into the CRM.

Done

Create or integrate landing pages for lead generation without manual export/import work.

Done

Capture leads directly from forms within your mobile applications automatically.

Done

Connect contact forms on your website to funnel leads directly into the CRM.

Multi-Channel Borrower Engagement
Every Channel. One Platform.

Reach borrowers where they are — without leaving the CRM. Every outreach channel is natively built in, so your team spends time selling, not switching tabs.

Done

Two-way WhatsApp communication built in — integrates with Gallabox, Gupshup, Wacto, AISensy, and more

Done

Launch bulk SMS and email campaigns directly from the loan pipeline — no module switching

Done

Missed call campaigns for inbound borrower acquisition — simple to run, easy to track

Done

AI-assisted email composition drafts contextual outreach based on borrower profile and loan stage

Multi-Channel Borrower Engagement
Every Channel. One Platform.

Reach borrowers where they are — without leaving the CRM. Every outreach channel is natively built in, so your team spends time selling, not switching tabs.

Done

Two-way WhatsApp communication built in — integrates with Gallabox, Gupshup, Wacto, AISensy, and more

Done

Launch bulk SMS and email campaigns directly from the loan pipeline — no module switching

Done

Missed call campaigns for inbound borrower acquisition — simple to run, easy to track

Done

AI-assisted email composition drafts contextual outreach based on borrower profile and loan stage

Workflow Automation & Journey Builder
Automate Follow-Ups.Eliminate Missed Opportunities.

One missed reminder can cost a disbursement. Corefactors automates precision outreach across the full loan lifecycle — so nothing slips through.

Done

Trigger multi-channel journeys on stage changes, document updates, or inactivity

Done

EMI reminder sequences via SMS, WhatsApp, and call — reducing delinquency automatically

Done

Auto-create tasks, assign agents, and schedule field visits based on borrower events

Done

Journeys can also be triggered via external events — enabling potential connectivity with other platforms in your lending stack

Borrower Grievance & Support Management
Fast Resolution. Full Transparency.

Regulatory expectations on grievance redressal are rising. Corefactors gives your team a structured, auditable system to handle every borrower complaint — without missing an SLA.

Done

Tickets auto-created from multiple inboxes (help@, grievances@, escalations@) and routed instantly

Done

Smart auto-assignment to available agents — no ticket goes unattended, even during peak load

Done

Shareable ticket tracking link for borrowers via SMS or WhatsApp — zero follow-up calls needed

Done

Complete activity timeline — every status change, field update, and assignment logged for full audit readiness

Borrower Grievance & Support Management
Fast Resolution. Full Transparency.

Regulatory expectations on grievance redressal are rising. Corefactors gives your team a structured, auditable system to handle every borrower complaint — without missing an SLA.

Done

Tickets auto-created from multiple inboxes (help@, grievances@, escalations@) and routed instantly

Done

Smart auto-assignment to available agents — no ticket goes unattended, even during peak load

Done

Shareable ticket tracking link for borrowers via SMS or WhatsApp — zero follow-up calls needed

Done

Complete activity timeline — every status change, field update, and assignment logged for full audit readiness

AI-Powered Lending Intelligence
Turn Every Call Into a Revenue Signal

Raw call data is worthless without insight. Corefactors analyses every borrower interaction to surface what matters — so your team acts on intelligence, not guesswork.

Done

Call sentiment analysis — understand borrower disposition without listening to recordings

Done

Buying signal detection flags high-intent borrowers for immediate priority follow-up

Done

Automated call summaries and next-action recommendations — no manual note-taking

Done

Agent performance scores with coaching indicators — improve team output at scale

Built for Lending Velocity, Not Just CRM Basics

Most CRMs are designed for generic sales pipelines. Corefactors is purpose-adapted
for the complexity, compliance, and communication demands of lending operations.

Unified, Not Stitched Together

Every tool — lead management, communication, automation, support, analytics — is built on a single platform with no integration tax. Data flows seamlessly across the loan lifecycle without API gymnastics.

No-Code Configuration

Loan officers and operations managers can customize pipelines, validation rules, assignment workflows, and automation journeys without writing a single line of code — adaptable to any lending product or process change.

AI Built for Revenue, Not Demos

Corefactors' AI intelligence layer is designed to produce tangible outcomes — faster loan officer response, smarter recovery prioritization, and fewer missed disbursements — not just surface-level analytics.

Enterprise-Grade Security

Multi-Factor Authentication, role-based access control, data field masking, and full audit trails ensure your borrower data is protected and your operations remain compliant with financial data protection requirements.

Real-Time Operations Visibility

From individual agent call performance to portfolio-level pipeline health — Corefactors provides decision-makers with the dashboards and analytics needed to act on data, not assumptions.

Support That Treats You as Priority

Corefactors' support team is consistently rated exceptional by financial services customers. With rapid onboarding, dedicated account ownership, and SLA-backed response times, you are never just a ticket number.

What Sets a Lending CRM Apart from a Generic One

Lending operations have unique demands that a standard CRM simply cannot address. Here's what financial institutions consistently identify as decisive advantages.

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Icon representing Corefactors marketing CRM as simple and effectiveIcon representing rich analytics in Corefactors marketing Box Icon representing seamless integration with Corefactors Marketing BoxIcon representing Corefactors affordable marketing crm

Stage-Specific Borrower Forms

Stage-Specific Borrower Forms
Different loan stages require different data. Pre-sanction, post-sanction, and disbursement forms are configured independently — agents see only what is relevant at each stage, reducing errors and processing time.

Availability-Aware Auto-Routing

Loan applications and support tickets are never assigned to agents who are on leave or offline. The system checks real-time attendance and routes only to active, available team members.

Telephony Intelligence Layer

Most CRMs log calls. Corefactors analyses them — providing 12 call-level metrics per borrower, including first-connected TAT, total connected calls, and AI sentiment scoring for every interaction.

Borrower Transparency Tools

Borrowers can track grievance ticket status in real time via a shareable link — reducing inbound query volumes and improving customer satisfaction scores, which directly impacts regulatory assessments.

Why Financial Institutions Choose Corefactors

Greater Bank - CustomerLogo
"Everything we do today happens in real time. Our sales team doesn't wait,
our customers don't wait, and our business moves faster than ever before.
— Yash Mishra, Product Manager.
Greater Bank - CustomerLogo
"We have gone from 35 users to 117 users in less than 45 days. This expansion is only because our experience was worth it. Having worked with Leadsquared and Salesforce before, trust me when I say this, you guys are way better."
— Mr. Anshuman Singh, Senior Manager.
Greater Bank - CustomerLogo
"We compared available options in the market based on their product fit, cost, and customer service. Corefactors was a clear winner."
— Mr. Vijay Kadam, Co-Founder.
Greater Bank - CustomerLogo
"We scouted the best CRM solutions, including the ones top banks use. Corefactors stood out because it wasn't just a database; it was a perfect product fit for our service ecosystem."
— Dhanajay Tambekar, MD & CEO.

117%

Daily Disbursement Increase

98%

Response Time Cut

75%

Increase in Successful First Contact Calls

The Integrations Your Business Needs

Ready to Transform Your Lending Operations?

See how Corefactors can consolidate your entire loan lifecycle into one intelligent,
high-performance platform — built specifically for financial institutions like yours.

Book a Demo Now